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Posted: Tue 18:43, 03 Dec 2013
Post subject: abercrombie The Ethics of Copywriting Writing wit
Laurence James Article Feed :
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Ultimately, respecting both clients and [url=http://www.villacannizzo.it]hogan[/url] readers will stand you in good stead for your future career as a copywriter or creative professional. It may sound obvious, but it's relatively easy to develop a bit of an ego and start [url=http://www.lotogame.fr/louboutin-pas-cher/]louboutin pas cher[/url] taking things for granted - especially when the money starts rolling in. In the long run, you may not win a sack load of awards for your work, but you will win a sack load of respect and fantastic feedback. You'll also have the satisfaction of knowing you did a good job and genuinely helped your client's business. That always feels great - because at the end of the day, it's not all about the money and industry acclaim. In the end, a truly great copywriter or creative [url=http://www.montresidole.fr/category/doudoune-moncler-france/]doudoune moncler soldes[/url] professional is always recognisable by their long list of satisfied clients.
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An English graduate from the University of Birmingham and professionally [url=http://www.muvilav.it]woolrich sito ufficiale[/url] trained journalist at postgraduate level, Laurence James has been copywriting for over ten years. A Member of The Institute of Direct Marketing, he is also founder of The Copy Box
The Ethics of Copywriting: Writing with RespectArticle Summary: A marketing director from a large creative agency once told me, 'Always concentrate on producing great work, and never let the client interfere with the creative process. Clients come to you for [url=http://www.snubourgogne.fr/moncler2014.php]doudoune moncler pas cher[/url] guidance on each project, so you should be prescriptive about the work you give them. The day you start to care about their input [url=http://www.montresidole.fr]doudoune moncler pas cher[/url] - is the day you should get out of the business'. Astonishing isn't it, and
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